Hi, I’m Vinnie Mehta
Senior UX Designer
Ex-AWS | Designing for Media, Cloud, and Emerging Tools
I’m a senior UX designer with a passion for crafting intuitive experiences. With a background at AWS and a focus on media and cloud solutions, I bridge the gap between complex systems and user-centric design.
Case Studies
AWS Deadline Cloud is a cloud-based render management service that helps creative professionals render complex 3D animations and VFX content such as animation.
My contributions:
- Led UX for AWS Deadline Cloud.
- Simplified onboarding to cut setup time 3× and reduced support tickets by 60%, and boosted self-service adoption by 75%.
- Influenced key adoption strategies like introducing smart default setup wizards to replace complex manual AWS resource configuration.
- Drove org-wide UX approvals.
Nanos Arte is an e-commerce store and turns kids’ artwork into a personalized gift for families and friends to celebrate their special occasions.
My contributions:
Established focus groups with vendors and users to develop custom visuals, increasing emotional engagement with customers
Improved UX, converting over 200 visitors into customers with 69 repeat buyers, driving sustained sales growth
Used analytics to optimize the shopping experience, enhancing conversion rates and customer retention
AllQuotes is an online service marketplace for home improvement projects that helps customers get their project quotes from the listed service contractors on the website.
My contributions:
Redesigned key pages to boost trust, increasing quote interactions by 15% and submissions by 18%.
Reduced quoting flow drop-off by 15% through process improvements.
Enhanced design system for faster iterations validated by user feedback.
Self-initiated/experimental project.
NOMI-RBC mobile banking app helps users manage their everyday finances by providing timely personalized overviews to budget and save money using artificial intelligence technology.
Self-initiated/experimental project.
Coming Soon: Storyboard Al Pro
AI Co-Pilot for Visual Storytelling Workflows
An experimental UX strategy concept exploring how AI can support creative teams in generating and refining storyboards. This project focuses on blending generative visuals, narrative structuring, and real-time collaboration to streamline ideation for animation, VFX, and media production workflows.
Focus:
UX for AI | Creative Tools | Visual Planning Workflows
Tools:
Figma, Vibe (No-Code), OpenAI, Claudia and Web APIs
Status:In Progress – Case study launching soon
UX Skills & Methods
UX Design & Strategy
User Research
Information Architecture
Personas & Journey Mapping
Wireframing & Prototyping
Interaction Design
Design Systems
User Testing & Validation
AI in UX
Education
Certifficate in Human centric design and reseach.
Diploma in 3d Animation & VFX
Diploma in Commercial Arts (3 years)
Bachelor of Arts
Diploma in Business Management
Contact me
Email : viinniemehta@gmail.com